New Movements is a Norwegian-based footwear company, established in 2018 by entrepreneur and third-generation shoemaker Martin Evensen.
By making circular and transparent footwear and cleaning up the world, New Movements is on a mission to create beautiful and comfortable shoes built to last and leave no trace. New Movements use business to drive change in one of the world's most polluting industries.
New Movements footwear embodies the values of the urban Scandinavian mind. All products are ethically made with great care in Europe, using the finest renewable materials. Always ensuring the highest quality and original designs, New Movements maintain affordable prices so people can experience the feeling of true impactful quality-footwear.
New Movements office is located at a modernized loft space in downtown Oslo, Fredensborgveien 24A.
You can find New Movements collections at newmovements.com
Ocean Cleanup Program
800 000 plastic bottles
Empower x New Movements. Since launching New Movements in 2018 we have supported ocean clean-ups across the globe equal to over 800 000 plastic bottles. For every pair we make we support a clean-up of 2.5 kg (equivalent to 200 plastic bottles, 0.5 liter) with our partner Empower. Based on the idea of using new technology to enable a circular economy and create a cleaner and better world Empower was founded in January 2018. New Movements is proud to be Empowers very first partner and supporter.
Together with Empower we are building a global plastic waste ecosystem based on the same philosophy as the Norwegian bottle deposit system. By giving financial rewards in return for the deposit of plastic waste we can both stop leakage of plastic into the environment and cost-efficiently incentives collection of leaked waste. The use of Blockchain technology ensures both transparency and traceability throughout the value chain.
Sole — 80% Recycled Rubber Free of Plastic
Most sneakers soles are made with plastic materials. We use recycled and natural rubber instead, keeping the rubber circular and out of landfills — cutting greenhouse gas emissions.
Leather — From A Gold-Certified Tannery
Our Italian supplier Mastrotto is raising standards for tanneries everywhere. That's why it's certified Gold by the Leather Working Group, which maintains environmental protocols for leather.
Laces — Made Of Recycled Plastic Bottles
We use recycled plastic in our laces. 2 bottles are renewed to make a pair — with less carbon emitted to make those components.
Insole — Made Of Waste
Natural fibers are renewed to make every pair - cutting carbon emissions.
Box & Paper — FSC Certified
Feature developmentsIf you got tips, advises and recommendations for innovative materials or R&D projects, please write an email to email@example.com We will get back to your shortly. New Movements constantly working on improvements and new designs to accelerate the world’s transition to circular and transparent footwear.